News & press

Always in motion

Undiemeister is constantly evolving and likes to keep its visitors informed of the latest developments. We do this directly, through our social media channels, as well as through press releases that we share with journalists. Below is an overview of press releases and media coverage.

Press Releases

Press Releases

  • April 1, 2026
    E-commerce brand Undiemeister makes retail debut on high street Download PDF
  • April 21, 2026
    Biography Jeroen Adriaans 2026 Download PDF

In the media

In the media

  • 1-4-2026
    Twinkle:  Undiemeister takes first step into physical retail with Coef Read article
  • 1-4-2026
    Retail Trends:  Underwear brand Undiemeister takes step to the high street Read article
  • 1-4-2026
    WijBrabant:  Undiemeister opens physical stores: partnership with Coef Read article
  • 1-4-2026
    FashionUnited:  Underpants brand Undiemeister enters the high street thanks to collaboration Coef Read article
  • 2-4-2026
    Emerce:  E-commercemerk Undiemeister maakt retaildebuut in winkelstraat Read article
  • 3-4-2026
    Vlietnieuws:  Own store Undiemeister Read article

Image Bank

Rights-free imagery

We have royalty-free images that you can use for media purposes. If you would like to receive files or images, please contact us at [email protected]. Our colleagues will share with you the desired files in high resolution (minimum 1 MB). Available material:

  • Logo
  • Product photos (boxer shorts on a rack and in packaging)
  • Portraits
  • Corporate images (exterior building Mierlo, office and distribution center Eindhoven)
  • Production photos

Interviews & expertise

Available spokespersons

Jeroen Adriaans

Founder, serial entrepreneur

Areas of expertise

  • Entrepreneurship, building and scaling a D2C brand
  • E-commerce and online marketing
  • Trends, design and development in the field of underwear
  • Sustainable materials with an eye for people and the environment

Press Contact

For interview requests or requests regarding visual material, please contact Bureau Busskruit. Pieter Buss can be reached at 024-2125085 (linked to a mobile number, so sending a message is also possible).

Send an email

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